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Author New info on how SEGA is structured
NEXT BOX

2005-02-27, 3:40 am

from the gaming-age forum:

Kumiko Nikaido writes:

"The March issue of Play Magazine is out, and the scores were already
posted. This issue has an expose on Sega and some of their forthcoming games
(Tenchu: Fatal Shadows, Phantasy Star Online Episode IV: Blue Burst, Shining
Force NEO, and Shining Tears), and an interview with Scott Steinberg, Sega's
VP of Entertainment Marketing. There's also a section on Sega's development
studios structure in Japan. Check it out if you don't have this issue."

As you know, Sega absorbed all of their independent studios back internally.
Here's how they're organized:

Three divisions:

1. GE = Global Entertainment

* Focus: Develop games for consoles.

2. NE = New Entertainment

* Focus = Develop new content for the arcade and home console markets.

3. AM = Amusement

* Focus = Develop games for amusement machines.

(All following studios led by Hisao Oguchi & Yukio Sugino)

Global Entertainment Software R&D (Led by Yuji Naka)

Dept. #1 (Headed by Akinori Nishiyama [Sonic Advance]): Working on TBA
projects.

Dept. #2 (Headed by Akira Nishino [Sakura Taisen]): Working on Sakura Taisen
V for PS2.

Dept. #3 (Headed by Yuji Naka [Sonic: The Hedgehog]): Working on Phantasy
Star Universe (platform/s TBA).

Mobile Content R&D Dept. (Headed by Kazunari Tsukamoto [Blood Will Tell:
Tezuka Osamu's Dororo]): Working on new mobile titles and technology.

Sega Studio U.S.A. R&D (Headed by Takashi Iizuka [NiGHTS: Into Dreams, Sonic
Heroes]): Working on TBA projects.

Sega Studio China R&D (Headed by Makoto Uchida [Project: Altered Beast]):
Working on TBA projects.

New Entertainment R&D (Led by each dept. head)

Dept. #1 (Headed by Toshihiro Nagoshi [Daytona U.S.A.]): Working on
SpikeOut: Battle Street for Xbox.

Dept. #2 (Headed by Yu Suzuki [Virtua Fighter, Shenmue]): Working on Shenmue
Online for Japan/Asia.

Amusement Software R&D (Led by Hiroshi Kataoka)

Dept. #1 (Headed by Atsushi Seimiya [Shinobi]): Working on new arcade titles
and technology.

Dept. #2 (Headed by Hiroshi Kataoka [Fighters Megamix]): Working on new
arcade titles and technology.

Dept. #3 (Headed by Mie Kumagai [Virtua Tennis]): Working on new arcade
titles and technology.

Racing Games R&D Dept. (Headed by Kenji Arai [Initial D: Arcade Stage]):
Working on Sega Rally 2005 for PS2.

Sports Design R&D Dept. (Headed by Takayuki Kawagoe [Panzer Dragoon]):
Working on baseball titles for Japan.

Family Entertainment (Headed by Hiroshi Uemura [Beetle Mushi King]): Working
on kids arcade titles and technology.

* Courtesy/credit to Play Magazine for the info.


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